Atlantic Coca-Cola Bottling Company Sponsors Iowa Touchdowns for Kids

Atlantic Coca-Cola Bottling Company Sponsors Iowa Touchdowns for Kids

 

DES MOINES, IA — Iowa Coca-Cola bottler Atlantic Coca-Cola Bottling Company is supporting University of Iowa Stead Family Children’s Hospital and Hawkeye football this year by sponsoring Iowa Touchdowns for Kids.

Iowa Touchdowns for Kids is a fundraising campaign that links Iowa Hawkeye football fans to patients and families at UI Stead Family Children’s Hospital. The campaign encourages Hawkeye fans to pledge $1 (or more) per touchdown scored during the regular football season. Last year, the Hawkeyes scored 54 touchdowns, resulting in more than $42,000 for UI Stead Family Children’s Hospital. Since 2010, Iowa Touchdowns for Kids has raised nearly $400,000 for patients and families treated at UI Stead Family Children’s Hospital.

“Hawkeye fans make Kinnick Stadium the best home-field advantage in the country. University of Iowa Stead Family Children’s Hospital provides children and families with the most advanced care available in Iowa. On Saturdays this fall, we hope that these children can enjoy being part of the game day experience with an incredible view of Kinnick Stadium. We encourage all Hawkeye fans to show support for these children and consider donating to Iowa Touchdowns for Kids,” said Coach Kirk Ferentz.

This football season, a video thanking Hawkeye fans for participating with Touchdowns for Kids will be shown inside Kinnick Stadium each home game. At the end of the video, Hawkeye fans will be invited to turn and wave to the kids watching from UI Stead Family Children’s Hospital.

“We’re excited for Hawkeye fans to be able to engage with the kids, and hopefully build a new Hawkeye tradition sharing our support,” said Charlie Taylor, UI’s Associate Athletics Director of Strategic Communications and Marketing.

“Each year, UI Stead Family Children’s Hospital cares for more than 70,000 children from every county in Iowa, nearly every state in the United States and several countries,” says Scott Turner, UI Stead Family Children’s Hospital Executive Director. “Whether you are a Hawkeye fan or cheer for another team, every dollar raised benefits patients and their families at UI Stead Family Children’s Hospital.”

“For generations, Atlantic Coca-Cola Bottling Company employees have helped build our business locally. We are grateful for the opportunity and proud of the responsibility to invest in the future of our communities,” said Kirk Tyler, chairman and CEO of Atlantic Bottling Company. “Atlantic Coca-Cola Bottling Company is committed to the communities where our families live, work, and play. We invite everyone to consider donating to Iowa Touchdowns for Kids and help make a difference in the lives of children.”

The campaign officially kicks off on Sept. 1, but don’t wait. Fans can make their pledge to Touchdowns for Kids today by visiting www.uifoundation.org/touchdownsforkids, and follow along on social media with the hashtag #IATD4K.

 

About University of Iowa Stead Family Children’s Hospital

University of Iowa Stead Family Children’s Hospital is part of University of Iowa Health Care and the only nationally ranked children’s hospital in Iowa. University of Iowa Health Care is the state’s only comprehensive academic medical center, dedicated to providing world-class health care and health-related outreach services to all Iowans. Based in Iowa City, UI Health Care includes University of Iowa Hospitals and Clinics, the University of Iowa Roy J. and Lucille A. Carver College of Medicine, and University of Iowa Physicians, the state’s largest multi-specialty physician group practice.

About Atlantic Bottling Company 

Atlantic Coca-Cola Bottling Company is a privately owned independent bottler and distributor of Coca-Cola products for almost all of Iowa, parts of Minnesota, Wisconsin, Illinois, and Missouri. The company operates from nine Iowa locations with its headquarters located in Atlantic, Iowa.


 

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